About Us
Empowering Rural Communities through Sustainable Tourism
At Magnolia Sustainable Experiences, we are united by our deep love for tourism and our commitment to uplifting the livelihoods of rural communities. Our foundation is built on extensive knowledge and practical experience in the tourism industry, focusing on the unique needs of ethnic minorities and vulnerable communities. Our goal is to establish sustainable tourism products and create a thriving tourism ecosystem that enhances the lives of local people.

Our Mission
Our social enterprise is founded on a solid base in the tourism sector. Through our deep understanding and practical experience with ethnic minority and vulnerable communities, we aim to develop tourism products that create a sustainable tourism ecosystem, ultimately enhancing the livelihoods of local people.
Meet The Team

Le Hoa Minh (Ms)
Co-founder / Experience Designer
Minh studied Humane Digital and has two years of experience in the tourism industry and four years in tech start-ups. Minh’s approach to community projects from a technological perspective helps systematize community processes, increasing scalability for each project.
Nguyen Thao Nguyen (Ms)
Community-based Operational Manager
Graduating in Communication from the Diplomatic Academy, Thao Nguyen is skilled in working with indigenous and local people. With extensive knowledge of ethnology and the ability to work directly within communities, Nguyen brings our projects to life, ensuring they are grounded in real-world practices and culturally sensitive.

Mít
Too hyper to work, Too smart to stay
Born into a rural family with seven brothers and sisters, Mít was adopted by the team for her intelligence and energy. Her playful nature sometimes scares smaller dogs, but she just wants to have fun. Super friendly and almost always silent, Mít is a joyful presence in our team, weighing 14kg.

