
Preserving Pù Luông's Rice Culture through Water Management in Tourism sector
Conducted year:
March - October 2025
Location:
Thanh Lam commune - Ba Thuoc district, Thanh Hoa province
Participant(s):
Tourism Association of Pu Luong
Don village, Thanh Lam commune
Pu Luong Nature Reserve
Thanh Hoa province

Briefing
We’re honored to be among the 50 global initiatives selected by Youth4Climate program, funded by Italian Ministry of Environment and Energy Security, through UNDP Rome Center for our project “Preserving Pù Luông’s Rice Culture through Water Management in the Tourism Sector”!
This project is a heartfelt attempt to preserve the rice-growing heritage of the Thai people in Don Village, connecting sustainable tourism with water wisdom. Through capacity-building workshops, a pilot water-circulated homestay, and a cultural exhibition, we aim to reconnect people to the roots of rice—through stories, soil, and shared responsibility.
Project Timeline
Dec 2024
23 - 25 May 2025
Award ceremony in COP16 UNCCD, Riyadh, Saudi Arabia.
Along with the awarding ceremony, a short presentation of our solution to the public is the first step to scale our impact, and learn from other teams worldwide.

Magnolia at Award Ceremony of the Youth4Climate initiative
Introduction of the Project and Project's activities to the community
Conducted the surveys and interviews with 54 households in Don village, Thanh Lam commune - Pu Luong Nature Reserve.

Interview of Ms. Ha Thi Luu

Community meeting for the Introduction of Youth4Climate, Magnolia and the project
Or
24 Jun 2025
25 Jun 2025
Training workshop on LEED O+M for the Homestay operators and Hotels.
Community participatory training workshops on Code of Conduct, Product Development and Storytelling at Don Village.



The Exhibition (9 September - 30 September 2025)
